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Small Data: The Tiny Clues That Uncover Huge Trends [Hardcover] NEW!

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milatechnologies (143965)
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eBay-objectnummer:404275882886

Laatst bijgewerkt op 21 mei 2024 05:16:25 CESTAlle herzieningen bekijkenAlle herzieningen bekijken

Specificaties

Objectstaat: Nieuw: Een nieuw, ongelezen en ongebruikt boek in perfecte staat waarin geen bladzijden ontbreken of ...

ISBN: 9781250080684

Book Title: Small Data : the Tiny Clues That Uncover Huge Trends

Item Length: 9.5in

Publisher: St. Martin's Press

Publication Year: 2016

Format: Hardcover

Language: English

Item Height: 1in

Author: Martin Lindstrom

Genre: Business & Economics

Topic: Marketing / General, Consumer Behavior, Reference

Item Width: 6.4in

Item Weight: 15.2 Oz

Number of Pages: 256 Pages

Over dit product

Product Information

Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of "small data" in his quest to discover the next big thing

Product Identifiers

Publisher

St. Martin's Press

ISBN-10

1250080681

ISBN-13

9781250080684

eBay Product ID (ePID)

211732491

Product Key Features

Book Title

Small Data : the Tiny Clues That Uncover Huge Trends

Author

Martin Lindstrom

Format

Hardcover

Language

English

Topic

Marketing / General, Consumer Behavior, Reference

Publication Year

2016

Genre

Business & Economics

Number of Pages

256 Pages

Dimensions

Item Length

9.5in

Item Height

1in

Item Width

6.4in

Item Weight

15.2 Oz

Additional Product Features

Lc Classification Number

Hf5415.32.L5576 2016

Reviews

*Named one of the "Most Important Books of 2016" by Inc.* *A Forbes 2016 "Must Read Business Book"* *Named a "Book Retailers Should Read in 2016" by Shelf Awareness* "Lindstrom's uncanny ability to detect and decipher seemingly unrelated clues will inspire reporters and detectives as well as companies looking for ways to develop new products and ideas." -- Kirkus "In today's business environment, Big Data inspires religious levels of devotion and Martin Lindstrom is an atheist. ... In sum, Big Data has problems and Martin is successful at showing how Small Data is essential to overcoming them." --from the foreword by Chip Heath "Martin Lindstrom channels cutting-edge forensics to reveal the dichotomy between data and wisdom. If you love 'Bones' and 'CSI,' this book is your kind of candy." --Paco Underhill, author, Why We Buy "Martin's best book to date. A personal, intuitive, powerful way to look at making an impact with your work." --Seth Godin, author, Purple Cow "Although the data explored in this book may be small, their implications for human behavior are considerable, making them invaluable for anyone wishing to better understand the factors that spur purchase decisions." --Robert Cialdini, author of Influence "Interesting reflections about enduring human difference in an increasingly homogenised world."--Andrew Hill, The Financial Times, "In today's business environment, Big Data inspires religious levels of devotion and Martin Lindstrom is an atheist. ... In sum, Big Data has problems and Martin is successful at showing how Small Data is essential to overcoming them." --from the foreword by Chip Heath "Martin Lindstrom channels cutting-edge forensics to reveal the dichotomy between data and wisdom. If you love 'Bones' and 'CSI,' this book is your kind of candy." --Paco Underhill, author, Why We Buy "Martin's best book to date. A personal, intuitive, powerful way to look at making an impact with your work." --Seth Godin, author, Purple Cow "Although the data explored in this book may be small, their implications for human behavior are considerable, making them invaluable for anyone wishing to better understand the factors that spur purchase decisions." --Robert Cialdini, author of Influence, PRAISE FOR BUYOLOGY :"Lindstrom... has an original, inquisitive mind... His new book is a fascinating look at how consumers perceive logos, ads, commercials, brands, and products." -Time "Lindstrom's research should be of interest to any company launching a new product or brand." -USA Today, *A New York Times bestseller* *Named one of the "Best Business Books of 2016" by strategy + business* *Named one of the "Most Important Books of 2016" by Inc.* *A Forbes 2016 "Must Read Business Book"* *Named a "Book Retailers Should Read in 2016" by Shelf Awareness* "Lindstrom's uncanny ability to detect and decipher seemingly unrelated clues will inspire reporters and detectives as well as companies looking for ways to develop new products and ideas." -- Kirkus "In today's business environment, Big Data inspires religious levels of devotion and Martin Lindstrom is an atheist. ... In sum, Big Data has problems and Martin is successful at showing how Small Data is essential to overcoming them." --from the foreword by Chip Heath "Martin Lindstrom channels cutting-edge forensics to reveal the dichotomy between data and wisdom. If you love 'Bones' and 'CSI,' this book is your kind of candy." --Paco Underhill, author, Why We Buy "Martin's best book to date. A personal, intuitive, powerful way to look at making an impact with your work." --Seth Godin, author, Purple Cow "Although the data explored in this book may be small, their implications for human behavior are considerable, making them invaluable for anyone wishing to better understand the factors that spur purchase decisions." --Robert Cialdini, author of Influence "Interesting reflections about enduring human difference in an increasingly homogenised world."--Andrew Hill, The Financial Times, "Martin's best book to date, a personal, intuitive, powerful way to look at making an impact with your work." --Seth Godin, author, Purple Cow, "Martin Lindstrom channels cutting-edge forensics to reveal the dichotomy between data and wisdom. If you love 'Bones' and 'CSI,' this book is your kind of candy." --Pac Underhill, author, Why We Buy "Martin's best book to date. A personal, intuitive, powerful way to look at making an impact with your work." --Seth Godin, author, Purple Cow, *Named one of the "Most Important Books of 2016" by Inc.* *A Forbes 2016 "Must Read Business Book"* *Named a "Book Retailers Should Read in 2016" by Shelf Awareness* "Lindstrom's uncanny ability to detect and decipher seemingly unrelated clues will inspire reporters and detectives as well as companies looking for ways to develop new products and ideas." -- Kirkus "In today's business environment, Big Data inspires religious levels of devotion and Martin Lindstrom is an atheist. ... In sum, Big Data has problems and Martin is successful at showing how Small Data is essential to overcoming them." --from the foreword by Chip Heath "Martin Lindstrom channels cutting-edge forensics to reveal the dichotomy between data and wisdom. If you love 'Bones' and 'CSI,' this book is your kind of candy." --Paco Underhill, author, Why We Buy "Martin's best book to date. A personal, intuitive, powerful way to look at making an impact with your work." --Seth Godin, author, Purple Cow "Although the data explored in this book may be small, their implications for human behavior are considerable, making them invaluable for anyone wishing to better understand the factors that spur purchase decisions." --Robert Cialdini, author of Influence, *A New York Times bestseller* *Named one of the "Most Important Books of 2016" by Inc.* *A Forbes 2016 "Must Read Business Book"* *Named a "Book Retailers Should Read in 2016" by Shelf Awareness* "Lindstrom's uncanny ability to detect and decipher seemingly unrelated clues will inspire reporters and detectives as well as companies looking for ways to develop new products and ideas." -- Kirkus "In today's business environment, Big Data inspires religious levels of devotion and Martin Lindstrom is an atheist. ... In sum, Big Data has problems and Martin is successful at showing how Small Data is essential to overcoming them." --from the foreword by Chip Heath "Martin Lindstrom channels cutting-edge forensics to reveal the dichotomy between data and wisdom. If you love 'Bones' and 'CSI,' this book is your kind of candy." --Paco Underhill, author, Why We Buy "Martin's best book to date. A personal, intuitive, powerful way to look at making an impact with your work." --Seth Godin, author, Purple Cow "Although the data explored in this book may be small, their implications for human behavior are considerable, making them invaluable for anyone wishing to better understand the factors that spur purchase decisions." --Robert Cialdini, author of Influence "Interesting reflections about enduring human difference in an increasingly homogenised world."--Andrew Hill, The Financial Times, "Martin Lindstrom channels cutting-edge forensics to reveal the dichotomy between data and wisdom. If you love 'Bones' and 'CSI,' this book is your kind of candy." --Paco Underhill, author, Why We Buy "Martin's best book to date. A personal, intuitive, powerful way to look at making an impact with your work." --Seth Godin, author, Purple Cow, "Lindstrom's uncanny ability to detect and decipher seemingly unrelated clues will inspire reporters and detectives as well as companies looking for ways to develop new products and ideas." -- Kirkus "In today's business environment, Big Data inspires religious levels of devotion and Martin Lindstrom is an atheist. ... In sum, Big Data has problems and Martin is successful at showing how Small Data is essential to overcoming them." --from the foreword by Chip Heath "Martin Lindstrom channels cutting-edge forensics to reveal the dichotomy between data and wisdom. If you love 'Bones' and 'CSI,' this book is your kind of candy." --Paco Underhill, author, Why We Buy "Martin's best book to date. A personal, intuitive, powerful way to look at making an impact with your work." --Seth Godin, author, Purple Cow "Although the data explored in this book may be small, their implications for human behavior are considerable, making them invaluable for anyone wishing to better understand the factors that spur purchase decisions." --Robert Cialdini, author of Influence

Table of Content

Contents Foreword by Chip Heath Introduction 1 Fanning Desire: How Siberian Refrigerator Doors and a Saudi Arabian Mall Created a Revolutionary Website for Russian Women 2 Sausage, Chicken and the Pursuit of Real Happiness: Transforming the Future of How We Shop for Food 3 The United Colors of India: Selling Breakfast Cereal to Two Generations of Warring Women 4 Getting a Bead on Weight Loss (with Help from Fast Food, a Middle Eastern Movie Theater and a Hotel Lap Pool) 5 How Horses, Shirt Collars and Religious Belief Helped Recarbonate a Struggling Brazilian Beer 6 The Case of the Missing Hand Cream: How Selfies Smoothed the Way for an In-Store Fashion Revolution 7 Sleeping without a Bedspread: Charred Paper, Toy Cars and Pixie Dust Help Decipher the Meaning of "Quality" in China 8 A Glimpse Behind the Scenes: Incorporating Small Data into Your Business and Life Acknowledgments Notes Index

2016

Lccn

2015-030202

Dewey Decimal

658.8/342

Intended Audience

Trade

Dewey Edition

Illustrated

Yes

Objectbeschrijving van de verkoper

Informatie van zakelijke verkoper

Mila Technologies Inc.

Shamila Assadzadeh Dilmaghani

176 Central Ave

Ste 10

11735 Farmingdale, NY

United States

Contactgegevens weergeven

:liam-Emoc.seigolonhcetalim@selas

Ik verklaar dat al mijn verkoopactiviteiten zullen voldoen aan alle wet- en regelgeving van de EU.

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eBay-objectnummer:404275882886

Laatst bijgewerkt op 21 mei 2024 05:16:25 CESTAlle herzieningen bekijkenAlle herzieningen bekijken

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Verzending en verwerking	Elk volgende object	Tot	Service	Levering*Zie opmerkingen over levering
Gratis verzending	Gratis	Verenigde Staten	Standard Shipping	Geschatte levering tussen wo, 5 jun en vr, 7 jun tot 43230
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