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Living It Up: Our Love Affair with Luxury by Twitchwell, James B. Hardback Book

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eBay-objectnummer:393878690562
Laatst bijgewerkt op 05 mei 2024 12:32:41 CESTAlle herzieningen bekijkenAlle herzieningen bekijken

Specificaties

Objectstaat
Goed: Een boek dat is gelezen, maar zich in goede staat bevindt. De kaft is zeer minimaal beschadigd ...
Title
Living It Up: Our Love Affair with Luxury
Book Title
Living It Up: Our Love Affair with Luxury
ISBN
0231124961
EAN
9780231124966
Binding
Hardback
Date of Publication
20020403
Release Title
Living It Up: Our Love Affair with Luxury
Artist
Twitchwell, James B.
Brand
N/A
Colour
N/A
Publication Year
2002
Type
Textbook
Format
Hardcover
Subject Area
Consumerism
Language
English
Publication Name
Living It Up: Our Love Affair with Luxury
Author
James B. Twitchell
Publisher
Columbia University Press
Number of Pages
448 Pages

Over dit product

Product Information

Economic downturns and terrorist attacks notwithstanding, America's love affair with luxury continues unabated. Over the last several years, luxury spending in the United States has been growing four times faster than overall spending. It has been characterized by political leaders as vital to the health of the American economy as a whole, even as an act of patriotism. Accordingly, indices of consumer confidence and purchasing seem unaffected by recession. This necessary consumption of unnecessary items and services is going on at all but the lowest layers of society: J.C. Penney now offers day spa treatments; Kmart sells cashmere bedspreads. So many products are claiming luxury status today that the credibility of the category itself is strained: for example, the name pashmina had to be invented to top mere cashmere. We see luxury everywhere: in storefronts, advertisements, even in the workings of our imaginations. But what is it? How is it manufactured on the factory floor and in the minds of consumers? Who cares about it and who buys it? And how concerned should we be that luxuries are commanding a larger and larger percentage of both our disposable income and our aspirations? Trolling the upscale malls of America, making his way toward the Mecca of Las Vegas, James B. Twitchell comes to some remarkable conclusions. The democratization of luxury, he contends, has been the single most important marketing phenomenon of our times. In the pages of Living It Up, Twitchell commits the academic heresy of paying respect to popular luxury consumption as a force that has united the country and the globe in a way that no war, movement, or ideology ever has. What's more, he claims, the shopping experience for Americans today has its roots in the spiritual, the religious, and the transcendent. Deft and subtle writing, audacious ideas, and a fine sense of humor inform this entertaining and insightful book.

Product Identifiers

Publisher
Columbia University Press
ISBN-13
9780231124966
eBay Product ID (ePID)
87113367

Product Key Features

Subject Area
Consumerism
Author
James B. Twitchell
Publication Name
Living It Up: Our Love Affair with Luxury
Format
Hardcover
Language
English
Publication Year
2002
Type
Textbook
Number of Pages
448 Pages

Additional Product Features

Title_Author
James B. Twitchell
Country/Region of Manufacture
United States

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Btw-nummer:
  • DE 281042328
  • EL 996857788
  • ES N8267548I
  • FR 27823676960
  • GB 922696893
  • IT 00185819992
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