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Running with Purpose: How Brooks Outpaced Goliath Competitors to Lead the Pack b

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eBay-objectnummer:386878183831
Laatst bijgewerkt op 21 mei 2024 22:26:35 CESTAlle herzieningen bekijkenAlle herzieningen bekijken

Specificaties

Objectstaat
Nieuw: Een nieuw, ongelezen en ongebruikt boek in perfecte staat waarin geen bladzijden ontbreken of ...
ISBN-13
9781400231683
Type
NA
Publication Name
NA
ISBN
9781400231683
Book Title
Running with Purpose : How Brooks Outpaced Goliath Competitors to Lead the Pack
Item Length
9.3in
Publisher
HarperCollins Leadership
Publication Year
2022
Format
Hardcover
Language
English
Item Height
0.8in
Author
Jim Weber
Genre
Business & Economics
Topic
Leadership, Industries / Retailing, Economics / General, Workplace Culture
Item Width
6.3in
Item Weight
16.1 Oz
Number of Pages
304 Pages

Over dit product

Product Information

Discover how Brooks Running Company CEO Jim Weber transformed a failing business into a billion-dollar brand in the ultracompetitive global running market. This leadership memoir starts with Jim Weber's seventh-grade dream to run a successful company that delivered something people passionately valued. Fast forward to 2001, Jim Weber became the CEO of Brooks. He was on his way to fulfilling his dream, but he faced strong headwinds. Jim was the struggling brand's fourth CEO in two years, and the staff betting pool had him lasting four months. A lifelong competitor, Jim devised a one-page strategy that he believed would not only save the company but would also lay the foundation for Brooks to become a leading brand in the athletic, fitness, and outdoor categories. To succeed, Jim had to get his team to first believe it was possible and then employ the conviction, fortitude, and constancy of purpose to out-execute much larger brands. Brooks' success was validated when Warren Buffett made it a standalone Berkshire Hathaway subsidiary in 2012. In the pages of Running with Purpose, you will find: The untold David vs. Goliath challenger brand story in which Brooks's bold strategy and unique brand positioning fueled its move from the back of the pack to lead. The key to building a purpose-driven brand that is oriented around customer obsession, building trust, competing with heart, and having fun along the way. The six clear leadership lessons Jim has learned along his path and applies at Brooks to help managers at all levels develop into authentic leaders. How Berkshire Hathaway's support and influence provided a tailwind for Brooks' business and brand to surge. A riveting inside look at the ups and downs of Jim's personal journey, which led to his conviction that life is too short not to enjoy what you do and the people by your side. Running with Purpose is a highly engaging read with insights, inspirational stories, and tangible takeaways for current and aspiring leaders, entrepreneurs, Berkshire Hathaway enthusiasts, and especially the 150+ million runners worldwide and those in the broader running community who continually invest in themselves and put positive energy into the world.

Product Identifiers

Publisher
HarperCollins Leadership
ISBN-10
140023168x
ISBN-13
9781400231683
eBay Product ID (ePID)
25057241305

Product Key Features

Book Title
Running with Purpose : How Brooks Outpaced Goliath Competitors to Lead the Pack
Author
Jim Weber
Format
Hardcover
Language
English
Topic
Leadership, Industries / Retailing, Economics / General, Workplace Culture
Publication Year
2022
Genre
Business & Economics
Number of Pages
304 Pages

Dimensions

Item Length
9.3in
Item Height
0.8in
Item Width
6.3in
Item Weight
16.1 Oz

Additional Product Features

Lc Classification Number
Hd9948.5.U62w43 2022
Reviews
'As a long-time Brooks athlete, it's been easy to draft off the brand's approach of reaching for the biggest goals regardless of being labeled the underdog. Jim Weber goes beyond the goal and gives readers the hows and whys behind the company's success. This book will motivate and guide those looking to have a breakthrough performance and solidifies my belief that Weber is one of the greatest leaders in business.'
Lccn
2022-279606
Dewey Decimal
338.7/6887609
Intended Audience
Trade
Dewey Edition
23
Illustrated
Yes

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