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Luis Perez-Breva Innovating (Paperback)

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Specificaties

Objectstaat
Nieuw: Een nieuw, ongelezen en ongebruikt boek in perfecte staat waarin geen bladzijden ontbreken of ...
Book Title
Innovating
Title
Innovating
Subtitle
A Doer's Manifesto for Starting from a Hunch, Prototyping Problem
Contributor
Nick Fuhrer (Drawings by)
ISBN-10
0262536129
EAN
9780262536127
ISBN
9780262536127
Genre
Business & Finance
Release Date
28/08/2018
Release Year
2018
Country/Region of Manufacture
US
Item Length
178mm
Publication Year
2018
Type
Textbook
Format
Paperback
Language
English
Publication Name
Innovating: A Doer's Manifesto for Starting from a Hunch, Prototyping Problems, Scaling Up, and Learning to Be Productively Wrong
Item Height
229mm
Author
Luis Perez-Breva
Publisher
MIT Press Ltd
Item Width
178mm
Subject
Business
Number of Pages
424 Pages

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Product Information

Innovating is for doers: you don't need to wait for an earth-shattering idea, but can build one with a hunch and scale it up to impact. Innovation is the subject of countless books and courses, but there's very little out there about how you actually innovate. Innovation and entrepreneurship are not one and the same, although aspiring innovators often think of them that way. They are told to get an idea and a team and to build a show-and-tell for potential investors. In Innovating, Luis Perez-Breva describes another approach-a doer's approach developed over a decade at MIT and internationally in workshops, classes, and companies. He shows that to start innovating it doesn't require an earth-shattering idea; all it takes is a hunch. Anyone can do it. By prototyping a problem and learning by being wrong, innovating can be scaled up to make an impact. As Perez-Breva demonstrates, no thing is new at the outset of what we only later celebrate as innovation. In Innovating, the process-illustrated by unique and dynamic artwork-is shown to be empirical, experimental, nonlinear, and incremental. You give your hunch the structure of a problem. Anything can be a part. Your innovating accrues other people's knowledge and skills. Perez-Breva describes how to create a kit for innovating, and outlines questions that will help you think in new ways. Finally, he shows how to systematize what you've learned: to advocate, communicate, scale up, manage innovating continuously, and document- you need a notebook to converse with yourself, he advises. Everyone interested in innovating also needs to read this book.

Product Identifiers

Publisher
MIT Press Ltd
ISBN-13
9780262536127
eBay Product ID (ePID)
5046405966

Product Key Features

Author
Luis Perez-Breva
Publication Name
Innovating: A Doer's Manifesto for Starting from a Hunch, Prototyping Problems, Scaling Up, and Learning to Be Productively Wrong
Format
Paperback
Language
English
Subject
Business
Publication Year
2018
Type
Textbook
Number of Pages
424 Pages

Dimensions

Item Height
229mm
Item Width
178mm

Additional Product Features

Title_Author
Luis Perez-Breva
Series Title
The MIT Press
Illustrator
Nick Fuhrer
Country/Region of Manufacture
United States

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