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Web Design for ROI: Turning Browsers into Buyers & Prospects into Leads
US $3,32
OngeveerEUR 2,84
Objectstaat:
“Customer service is our goal!”
Heel goed
Een boek dat er niet als nieuw uitziet en is gelezen, maar zich in uitstekende staat bevindt. De kaft is niet zichtbaar beschadigd en het eventuele stofomslag zit nog om de harde kaft heen. Er ontbreken geen bladzijden en er zijn geen bladzijden beschadigd. Er is geen tekst onderstreept of gemarkeerd en er is niet in de kantlijn geschreven. Er kunnen zeer minimale identificatiemerken aan de binnenzijde van de kaft zijn aangebracht. De slijtage is zeer minimaal. Bekijk de aanbieding van de verkoper voor de volledige details en een beschrijving van gebreken.
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Verzendkosten:
US $4,99 (ongeveer EUR 4,26) USPS Media MailTM.
Bevindt zich in: Iona, Idaho, Verenigde Staten
Levering:
Geschatte levering tussen ma, 18 aug en vr, 22 aug tot 94104
Retourbeleid:
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eBay-objectnummer:254881863027
Specificaties
- Objectstaat
- Heel goed
- Opmerkingen van verkoper
- “Customer service is our goal!”
- ISBN
- 9780321489821
Over dit product
Product Identifiers
Publisher
Pearson Education
ISBN-10
0321489829
ISBN-13
9780321489821
eBay Product ID (ePID)
63080042
Product Key Features
Number of Pages
216 Pages
Language
English
Publication Name
Web Design for Roi : Turning Browsers Into Buyers and Prospects Into Leads
Publication Year
2007
Subject
Web / General, Web / Design
Type
Textbook
Subject Area
Computers
Series
Voices That Matter Ser.
Format
Perfect
Dimensions
Item Height
0.4 in
Item Weight
15 Oz
Item Length
7.4 in
Item Width
9 in
Additional Product Features
Intended Audience
Trade
Dewey Edition
22
Reviews
"Most design books are about making your web site pretty. Others are about understanding the technical aspects. Web Design for ROI is the rare book that focuses on your web site doing what you want it to: make you money." -- Bryan Eisenberg, bestselling author of Call to Action "Filled with practical design tips proven to increase conversion rates and improve your online results." -- Jeff Hackett, SVP, Online Sales, Wachovia "The techniques are practical and easy to understand, and the strategic, ROI-based approach has won over senior management." -- Janin Kompor, Director of Marketing, Decimal, Inc., "Most design books are about making your web site pretty. Others are about understanding the technical aspects. Web Design for ROI is the rare book that focuses on your web site doing what you want it to: make you money." -- Bryan Eisenberg, bestselling author of Call to Action "Filled with practical design tips proven to increase conversion rates and improve your online results." -- Jeff Hackett, SVP, Online Sales, Wachovia "The techniques are practical and easy to understand, and the strategic, ROI-based approach has won over senior management." -- Janin Kompor, Director of Marketing, Decimal, Inc.
Illustrated
Yes
Dewey Decimal
006.7
Synopsis
This book, intended for online marketers, web site managers, business professionals, programmers, and information architects, focuses on designing web sites to achieve organizational objectives. The strategic role of various page types (home page, product page, category page, landing page, shopping cart, etc.) are discussed along with examples and case studies of each. Lists of design considerations and specific recommendations for what works are also included. This book demonstrates the relationship between design, user experience, and site/business metrics., Your web site is a business design it like one. Billions of dollars in spending decisions are influenced by web sites. So why aren't businesses laser-focused on designing their sites to maximize their Return on Investment (ROI)? Web design can do more than make a site look good it can be a powerful strategic weapon that enhances financial returns and creates competitive advantage. It's time to make web sites accountable. It's time to make design decisions based on metrics and business goals. It's time for Web Design for ROI. In this book you'll learn: Why so many organizations think about web design the wrong way How small design changes can have a big impact on your bottom line Simple tips to increase web sales/leads by 10% - 50% (or more) Concrete design guidelines for: Landing pages Home pages Category pages Detail pages Forms Checkout processes Packed with helpful examples from a wide variety of sites!
LC Classification Number
TK5105.888
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100% positieve feedback•1,1K objecten verkocht
Ingeschreven als zakelijke verkoper
Feedback verkoper (299)
- c***o (655)- Feedback gegeven door koper.Afgelopen maandGeverifieerde aankoopThank you!
- o***e (2260)- Feedback gegeven door koper.Afgelopen maandGeverifieerde aankoopA pleasure to deal with. DVD/CD combo as described. My dad is going to enjoy this! Great price. Excellent seller!
- n***t (407)- Feedback gegeven door koper.Afgelopen maandGeverifieerde aankoopExcellent product regarding the quality, condition, and value